Our role: creative and production · Format: positioning campaign, 15- to 60-second commercials · Channels: TV, print, digital · Year: 2020
We developed the concept and handled the production for Duferco Energia’s positioning campaign. It all stems from an everyday phrase, “Spegni tu?” (“Will you turn it off?”): the commercial depicts moments in life when the hustle and bustle of the day gives way to something more intimate—moments that often coincide with turning off the light. In this way, the campaign conveys Duferco Energia’s mission: a focus on customers and an efficient, inclusive, and sustainable energy market.
Press coverage: Duferco Energia’s branding campaign was created by Flying Donkeys Productions
Commercial ADV
Director: Nicola Bozzo – Director of Photography: Marzio Mirabella – Composer: Raffaele Abbate – Photography: Riccardo Cavallari
